6 Easy Ways to Improve BlogSpot Domain Authority
6 Easy Ways to Improve BlogSpot Domain Authority - All BlogSpot bloggers want to improve their domain and page authority scores. For that, they must know what domain authority is, page authority, what effect it has on blogs, and how to improve it. This short article will explain six easy ways to increase your BlogSpot domain and page authority score.
Difference between domain authority and page authority
Have you ever heard of Moz? Moz is a network that develops a system for calculating the domain authority and page authority of a blog or website by studying how search engines index and rank a website. But Moz isn't the only network that calculates the domain and page authority scores of a blog. Currently, there are various networks such as Ahrefs, Ubersuggest, and Semrush that can do the calculation of domain authority and authority of your blog page.
Read also: How to Ping Sitemap to Google and Bing
According to Moz, domain authority can be interpreted as a blog's ranking score in the eyes of search engines. Ranging from 1-100, the higher the domain authority score of a blog, the higher the ranking of the blog in search engines. Meanwhile, page authority is a page ranking score predicted by Moz based on data from search engines.
To make it easier for us to understand the difference between domain authority and page authority, imagine a housing complex. Each house is a domain and the rooms in a house are pages. In a housing complex, there is a very well-liked house. The more liked the house, the higher its value. Upon entering the house, you will find several rooms. There is a room in the house that you like the most. The more liked the room, the higher the value. In this case, you are a search engine, a house is a domain, and the rooms in that house are pages.
In the brain of the search engine, the domains have their own value. When searching for a domain, the pages under that domain have their own value.
You can view the stats in your Blogger dashboard now and see which pages in your blog are the most interested by visitors, the most searched and found, and the highest scores. That way, you can predict which pages on your blog have the highest authority scores. Unfortunately, you can only find out your domain authority score by comparing it with other domains whose content is the same as yours. For that, you need an application or a domain and page authority scorer service.
How do domain and page authority scores affect blogs?
Your blog may have a low domain authority score but there is nothing you need to worry about because the domain authority score does not affect your blog's position on Google SERP. Instead, it's your blog's position on Google's SERP that affects your blog's domain authority score.
Domain and page authority scores are indicators that people refer to and not search engines. People will refer to your blog's domain authority to assess the quality of your blog and the level of trust that your blog deserves.
Not everyone refers to the domain authority score and pages of a blog to retrieve information from that blog. However, as an indicator, domain authority is one of the considerations for taking your domain as a reference. For example, if someone wants to "include" your blog in their blog, then they will at least put a link to your blog in their blog (we know this as a backlink). In order for them to do that without a doubt, they have to make sure that you have a certain domain authority score. In addition, they will check if your domain has a SPAM score.
How to increase the domain and page authority score easily?
Although domain authority scores and page authority do not affect your blog's ranking in the SERPs, you may realize that having a high authority score means that your blog will likely be listed on other people's blogs and that can bring traffic to your blog.
Realizing that, you may want to increase your blog's domain authority score. I must say that there is no shortcut to increasing domain authority. Whatever you do to increase domain authority, the age of your domain also plays an important role. That is, time is also a judge.
Without intending to discourage your blogging, a young domain will still have a low domain authority score compared to an older domain. However, time does not automatically increase domain authority. Therefore, here I provide some tips to increase your blog's domain authority so that your domain age is not in vain.
Create unique and valuable content
Search engines don't like duplicate or plagiarized content although they still index a lot of such content too. If you continue to fill your blog with content that is not quality, search engines will not pay attention to the existence of your domain. Do not plagiarize from other people's blogs because you will only put your domain in a low position compared to the blogs that you have plagiarized. If you want to have unique and valuable blog content, add new things that other similar blogs don't have. You may cover the same topics that other bloggers cover, but you can always present your content in a different way.
Build quality backlinks
Unique and valuable content will usually be referred by other (honest) bloggers. They will include a link to your blog in their article. Even though their blogs have low domain authority scores, they contribute to increasing your blog's domain authority. Do not create backlinks on purpose such as registering in various forums that are not relevant to your blog's niche and putting your blog link there. Search engines are very smart to judge the quality of backlinks. If your domain is about fashion and your domain link is found in the food domain, it could hurt your domain authority. If you want to build quality backlinks, make sure that your domain link is found on other domains that are relevant to your blog niche.
Avoid spamming
Do not do any spamming activity on your blog. Search engines can detect spam on your blog even if visitors don't report your blog as spam. You must be careful in sending emails that include your domain link. If the email is marked by the recipient as spam, your domain's spam score will increase. Your domain's spam score can increase if your blog link is found in a spamming domain. Your domain's spam score can hurt your blog's domain authority score. But you can disavow your domain link from a domain full of spam.
Disavow toxic backlinks
To remove backlinks from toxic domains, you need to use a link disavow service. One service that you can use is Google Search Console which provides a disavow feature. You can learn how to disable links through Google Support.
Must read: What is a toxic backlink? How to disavow it?
Increase organic traffic
The higher the organic traffic to your blog, the higher the domain authority of your blog. To get organic traffic, you have to learn the most searched but least found keywords on the internet. One way you can do is to do SEO keyword research using the golden ratio keyword. Create content based on the results of keyword research so that more organic visitors bring traffic to your blog.
Improve blog performance
Increase the speed of your blog. This can be done by reducing unused JavaScript or compressing your blog. Use small images whenever possible so that the browser can render your blog pages faster. A slow blog will drive away visitors and increase the bounce rate. The less duration of visits to your blog, the slower the increase in your blog's domain authority.
The six ways above can increase your BlogSpot blog domain authority score. However, let me remind you that the age of your domain also determines your domain authority score. The six easy ways to increase your domain authority score above are useful so that your domain age is not wasted.
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